Salesforce & Omnichannel Data Analytics Lead (m/f/d)

Headquarters: Cheshire URL: http://bavarian-nordic.com Salesforce & Omnichannel Data Analytics Lead (m/f/d) Are you ready to take on a challenge where your expertise in data analytics, omnichannel performance, CRM, and digital campaigns can make a real impact? Great! We are looking for a Salesforce & Omnichannel Data Analytics Lead (m/f/d) to join our commercial team and help turn data into actionable insights. This position offers a fully remote setup for candidates located in the UK. Your responsibilities include: • Integrate, validate and analyze data from CRM, digital platforms and other sources to create a unified and actionable view of customer activities • Define, standardize and monitor KPIs across CRM and digital platforms to ensure transparency, alignment and action • Develop, automate and maintain omnichannel and sales force effectiveness dashboards, and deliver campaign and engagement performance metrics across brands and geographies to assess performance and identify improvement areas • Conduct ad-hoc deep dives and root cause analyses to support tactical decision-making and strategic planning